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India-Pak match creates rare record
By: Tupaki Desk | 15 Feb 2015 6:31 AM GMT
Indian Cricket team is palying with Pakistan and the match is on the underway and India performing extremely well. This match is going to create history in terms of viewers, TRP ratings and other.
Television audience of 1 billion is expected to be watching this match globally thus making it the most watched cricket match of all time. Not only that it got record number of sponsors (70) for STAR India network. It is highest for a cricket game, movies or other events.These sponsors include Pidilite, MRF, Hero Motorcorp, Sony Consumer Durables, TI Cycles and others.
Usually star hero movies will get around 25-30 brands. In sports Previous highest was recorded in India was for IPL with around 20-25 brands. Not only that it was estimated ad rates for the most awaited match kept at Rs 25 lakh per spot. This means Rs 75 lakh need to be paid for a 30-second spot.Let’s wish Indian Team all the very best for the biggest game in the tournament.
Television audience of 1 billion is expected to be watching this match globally thus making it the most watched cricket match of all time. Not only that it got record number of sponsors (70) for STAR India network. It is highest for a cricket game, movies or other events.These sponsors include Pidilite, MRF, Hero Motorcorp, Sony Consumer Durables, TI Cycles and others.
Usually star hero movies will get around 25-30 brands. In sports Previous highest was recorded in India was for IPL with around 20-25 brands. Not only that it was estimated ad rates for the most awaited match kept at Rs 25 lakh per spot. This means Rs 75 lakh need to be paid for a 30-second spot.Let’s wish Indian Team all the very best for the biggest game in the tournament.
