The key reason behind the success of e-commerce websites is the attractive discounts they offer. Flipkart which is the leading online shopping website in the country was caught redhanded offering fake discount.
A price of pair of slippers was mentioned as Rs 399 after offering 50% discount. Having a closer look at them product revealed, even the actual MRP is Rs 399.
A Delhi Guy posted the image on the Flipkart's facebook page and wrote: Dear FLIPKART Team... Whenever we think of online shopping, we definitely check your site first for the product availability. You have built huge brand value in India. But these incidents damage customers' trust factor, as well as your brand value. Please see the picture attached".
Flipkart responded saying: "Sorry about this Mani. Checking on this... will have this rectified at the earliest."
All that Flipkart did was photoshopped the image and removed the MRP, still the fake offer of 50% remains. After a user pointed out it, Flipkart completely removed the product listing page from the website. The e-commerce giant received a lot of flak for cheating the people in the name of discounts.
A price of pair of slippers was mentioned as Rs 399 after offering 50% discount. Having a closer look at them product revealed, even the actual MRP is Rs 399.
A Delhi Guy posted the image on the Flipkart's facebook page and wrote: Dear FLIPKART Team... Whenever we think of online shopping, we definitely check your site first for the product availability. You have built huge brand value in India. But these incidents damage customers' trust factor, as well as your brand value. Please see the picture attached".
Flipkart responded saying: "Sorry about this Mani. Checking on this... will have this rectified at the earliest."
All that Flipkart did was photoshopped the image and removed the MRP, still the fake offer of 50% remains. After a user pointed out it, Flipkart completely removed the product listing page from the website. The e-commerce giant received a lot of flak for cheating the people in the name of discounts.